About

Most teams aren't broken.
But the way work flows usually is.

15+ years delivering for

Under Armour
Nike
NBA
ESPN
Honeywell
Builders FirstSource
Michaels
The position

You are not slow because your team is bad. You are slow because you cannot see what is true.

Somewhere between fifteen people and eighty, the part of running your company that worked on instinct stopped working. The standups still happen. The dashboards still update. Engineering still ships. But you've started double-checking.

You ask the same question in three different forums to triangulate the answer. You read the weekly summary and feel the gap between what it says and what you suspect is true. You don't say this out loud — because you can't prove it, and because the team is good and the team is trying. But you know.

More effort does not fix this. More AI does not fix this. What you need is not a coach. It is an instrument.

What I Do

I install an authored operating instrument that turns shipping into something the founder can actually trust. Not a faster team. Not a tidier JIRA. The end of guessing whether the company is moving as fast as the report says it is.

The instrument first. The roadmap second. The handover always.

The distinction

She is not a fractional COO. She is not an Agile coach. She is not the project manager you were going to hire.

The instinct to bring in senior help is right. The shape of that help is what most founders get wrong.

Not a fractional COO

Runs operations across the whole company — finance, people, GTM — at the executive layer. A generalist who can read the product org but cannot author it.

Not an Agile coach

Teaches ceremonies and facilitates retrospectives. The work lives in the standup — not in the operating layer underneath it.

Not a project manager

Manages timelines and tickets inside an existing system. Harlie designs the system the project manager will eventually run — and in many engagements she is the person who hires that PM into the role she is exiting.

Not an AI consultant

AI accelerates whatever is underneath it. If what's underneath is unreliable, AI accelerates the unreliability. Harlie installs the foundation that lets AI become a multiplier instead of an amplifier.

She is the operator a CEO calls when growth has made the company too big to read by feel and too small to have built the instruments yet. She installs the layer underneath all of those roles — the layer most companies at this stage do not yet know is missing.

Background

I've worked across large product and engineering organizations where delivery was high-stakes — and often unclear.

From billion-dollar platforms to multi-team product environments, the pattern is the same:

Things look like they're moving… but the wrong things slip, and no one sees it early enough.

That's the layer I fix.

When It's Working

When this is working, everything feels different.

You know what's going to land — and what's at risk.
Teams are aligned on what actually matters.
You're not chasing updates or second-guessing timelines.

You can make decisions confidently — because the information is real.

Who I Work With

Founders and CEOs of scaling product companies.

Typically 20–80 people, post-product-market-fit, often post-Series A — at the point where growth has outpaced their ability to see the company clearly.

Founders who have stopped trusting the numbers in front of them and need an instrument, not a coach.

Outside of Work

Based in Park City.

When I'm not working, I'm usually snowboarding or chasing my dachshund Doug around.

I like simple systems, direct conversations, and work that actually means something.

If this sounds familiar,
happy to compare notes.

Book a 30-minute discovery call. No pitch. I'll look at your system and tell you exactly where it's breaking.